Websites &
Digital Marketing
Built To Move Your
Business Forward.
Tora Creative creates high-performing websites and helps businesses grow through SEO, social media, content, advertising and ongoing digital support.
Everything Your Business Needs To Grow Online.
From high-performing websites to SEO, social media, content and digital advertising, Tora Creative helps businesses build a stronger and more effective online presence.
A Website Studio
That Thinks Commercially.
Plenty of websites look fine and still do nothing. The difference usually isn't the design -- it's whether anyone decided what the site was for. A background in marketing, ecommerce and advertising means those decisions get made first: what each page has to prove, in what order, and what a visitor is meant to do once they're convinced.
It also means the work doesn't stop at launch if you don't want it to. Search, content, social and advertising are all available afterwards -- scoped around what the business needs, rather than sold as a monthly package you have to fill.
Most Businesses Don't Need A Website. They Need A Better One.
A website that has quietly fallen behind still costs you something. People compare you against competitors before they ever call, and they make that judgement in seconds. If any of this sounds familiar, the site is working against you.
- It looks dated next to the businesses you compete with
- It's awkward to use on a phone, where most people find you
- It doesn't explain clearly what you actually do
- It no longer reflects the quality of your work
- People visit, but almost nobody enquires
- You'd rather not send a prospective customer to it
- Changing anything means waiting on someone else
That's the work Tora Creative does: rebuilding sites like these into ones that hold up. See how a redesign works.
What Tora Creative Builds.
Websites are the core of the business -- planned, designed and built properly, whether that means rebuilding what you have or starting from nothing.
Website Redesigns
Rebuild an ageing site into something that reflects the standard of work your business actually does.
New Business Websites
A complete first website for businesses that have been running on a social page and word of mouth.
Custom Performance Websites
Fast, custom-built sites for businesses that have outgrown a template and need the site to do more.
Landing Pages
Single focused pages built around one service or campaign, with one clear action to take.
Website Copy & Structure
Your services explained in plain language, ordered so visitors find what they need without hunting.
Enquiry & Booking Integrations
Quote forms, booking tools and enquiry routing connected to the systems your business already runs on.
Ongoing Website Care
Updates, backups and monitoring after launch, so the site keeps working without becoming your problem.
More Than A Website.
A strong website is the foundation, but it works best when people can find it and your broader digital presence supports it. Tora Creative also offers practical marketing services that help businesses attract attention, build trust and generate enquiries.
Search Engine Optimisation
On-page structure, local signals and content aimed at the searches your customers actually make.
Social Media Management
Planning, scheduling and managing posts so the business stays visible between enquiries.
Content Creation
Articles, service pages, photography direction and social content produced around the website.
Copywriting
Writing and refining the words -- website pages, ads, emails and campaign messaging.
Google Ads
Search campaigns pointed at pages built to convert the traffic they receive.
Meta & Social Advertising
Paid campaigns on Facebook, Instagram and other social platforms, matched to the offer.
Email Marketing
Campaigns and automated sequences that keep you in front of enquiries that aren't ready yet.
Analytics & Digital Strategy
Tracking what the site and campaigns actually produce, and deciding what to do next.
A Website You Can
Actually Update.
Your website can include a simple WordPress dashboard for updating selected content, without affecting the custom design around it. You change what you need to change; everything else stays exactly as it was built.
- Add new projects as you complete them
- Publish testimonials as they come in
- Update your services and pricing information
- Write articles and news posts
- Change selected business details yourself
Not every site needs one. If your content rarely changes, a dashboard is an extra thing to maintain -- so it's included only where it genuinely earns its place.
Connected To How You Already Work.
A website only helps if enquiries reach you properly. Tora Creative can connect your site to the enquiry, booking or business systems you already use -- so leads land where you actually work, not in a form you forget to check.
- Quote request forms
- Booking and scheduling tools
- Job management platforms
- CRM systems
- Email marketing
- Google Analytics
- Google Search Console
- Conversion tracking
- Existing business software
These are options, not a checklist every site receives. What gets connected is decided during discovery, based on the tools your business already runs on.
Ongoing Website Care, If You Want It.
Websites need looking after. Updates get missed, forms quietly stop sending, and small changes pile up. Ongoing care covers that work on a monthly basis -- optional, and quoted separately from the build rather than buried inside it.
- Technical and platform updates
- Regular backups
- Security monitoring
- Enquiry form testing
- Minor content changes
- Performance checks
- Priority support
- Analytics reporting
Care plans are priced on what your site needs.
Selected Website Concepts
A selection of concept websites created to demonstrate Tora Creative's approach across different industries, audiences and visual styles.
Northline Metalworks
Industrial website conceptA website concept for a Melbourne metal fabrication workshop, structured to turn builder and architect enquiries into detailed, quotable briefs.
Hart Strength
Fitness website conceptA website concept for a Richmond strength coach, built to explain the coaching method clearly and turn interest into booked consultations.
Orlo
Hospitality website conceptA website concept for a Carlton wine bar and dining room, built around the three things hospitality sites are actually opened for: the menu, a table and a function.
Each concept was designed and built to demonstrate the approach for a particular industry, rather than commissioned by a client.
Three Starting Points.
Most projects begin in one of these three places. Which one fits depends on how many pages you need, how much writing is already done, and what the site has to connect to.
Website Essentials
A clear, credible site covering the basics
From $1,490
For businesses that need a website working properly and looking current, without paying for pages they were never going to use.
- Up to 4 pages
- Customised design
- Mobile responsive
- Contact or enquiry form
- Basic on-page SEO
- Social-media links
- Domain connection and launch
- Two revision rounds
Business Website
The full site for an established business
From $2,490
For businesses that need the whole story told properly -- services explained, work shown, and more than one way for someone to get in touch.
- Up to 7 pages
- More tailored visual design
- Website copy refinement
- Enquiry or quote forms
- Testimonials and project gallery
- Basic SEO setup
- Google Analytics and Search Console
- Editable content areas
- Three revision rounds
- Launch support
Website Plus
A larger site you'll keep building on
From $3,990
For businesses with more services, more content and more systems to connect, who need a site that can grow without being rebuilt.
- Up to 10 pages
- Fully tailored design direction
- Website copywriting
- Blog, projects or case-study system
- Booking, email-marketing or CRM integration
- Advanced forms
- Local SEO foundations
- Analytics and conversion tracking
- Speed and launch checks
- Four weeks of post-launch support
Build Beyond The Website.
Website packages can be combined with SEO, social media management, content creation, advertising and ongoing digital support. Services are scoped around what your business actually needs rather than sold as a fixed monthly package.
Domain registration, hosting, premium software and third-party subscription costs are quoted separately where required.
Every project is quoted on what it actually involves -- the number of pages, the content that exists already, and what the site needs to connect to. Ongoing website care is quoted separately, not built into the price of the site.
How A Website Project Runs
No jargon and no black box. You know what stage the project is at and what happens next.
Discovery & Website Review
Go through the current site, the business and the customers it needs to reach, and agree what the new one has to do.
Strategy & Page Structure
Decide the sitemap, what belongs on each page and the path a visitor takes to enquiring.
Design & Development
Design the pages, then build them properly across desktop, tablet and mobile.
Content & Integrations
Add the copy and imagery, and connect the forms, booking tools or systems the business uses.
Review & Revisions
You review the site in full and we work through changes before anything goes live.
Launch & Handover
Go live, check everything works, and walk you through managing what you can update yourself.
Ongoing Care (Optional)
Optional monthly support afterwards -- updates, backups and changes as the business shifts.
A Small Studio, Not A Large Agency.
Tora Creative is run by Joseph Baxter in Melbourne. There's no account manager and nobody the work gets passed to -- you deal with the person designing and building your website, and running the marketing around it.
It means you can start with a website and add SEO, content, social or advertising when it makes sense, rather than signing up to a fixed monthly package you have to find work for.
Let's Get Your
Business Found.
Tell me what you're working with, whether that's a website that needs replacing or marketing that isn't producing anything. You'll get a straight answer on scope, timing and cost.